Be creative! Here are 13 ideas to push your originality…

Photo by: Daniel Zeevi

If you work in the marketing and advertising sector creativity is a very important element. It helps you to create eye-catching messages. But also enterpreneurs need original ideas. In general we human connect with it the ability to create something new and useful.

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The four instruments for successful marketing activities

Photo by: Franck Rouanet

It is particularly important to know which kind of marketing instruments you need to use. In the following classification you will gain some hints no matter if your interest is entrepreneurship, sales or advertising activities. So you can just pick out what you consider interesting for your field of activity.

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How to improve your customer`s experience in three ways

Photo by: Paul Townsend

The customer is the most important information source on the market. In order to understand what he prefers, what obstacles he is confronting with or what he is missing you as enterpreneur should learn to put you in his shoes.

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Two key characteristics of a competitive enterprise

Photo by: Maria Reyes-McDavis

An enterprise (self-owed or corporation) produces and distributes scare goods on the market.  In order to remain competitive on the sales market it needs a well-thought strategy to be able to find appropriate problem solutions. For this reason you first have to understand how enterprises conceptually work to be able to act adequately. 

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Why giving makes us successful

Photo by: Seth Neilson

I have always admired people who help others without thinking about their own profit – real altruists. Often I heard my family`s stories and a very special person has fascinated me over and over again, even if I had never the chance to get to know him. I am talking about my grandpa a very modest and altruistic person.

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