Men and women differ in many ways: what they prefer, how they behave and even how they understand things. So I assume that there is also a difference in how they use social media channels and which ones they prefer. According to a study conducted by Microsoft men and women use social media for the same scope but showing different behaviors. So in this article, I want to juxtapose these differences by using the following chart:
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According to the automation software, buffer Facebook still keeps the lead on the most popular Social Media Sites in 2019. Many businesses focus to target their audience through Facebook Ads, but there are still possibilities to reach out to your tribe through other strategies which cost no penny. For those of you, who have a small budget and or want to test the market without investing too much money, here I have prepared for you the strategies you can use on Facebook to promote your business:
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Social Media is nowadays an important source to market your products on. It offers a great possibility to present your business and to engage with clients. Nevertheless, you may have recognized that managing social media channels costs you a lot of time and energy. It is difficult to be active on many social media platforms simultaneously and to be able to focus on the development of your products. Therefore I recommend having fixed times (twice a day) in which you check your social media platforms and answer to questions and to use tools, which can help you to automate predefined posts on certain times of the day. I will present you in this article 8 tools that make your life easier on Social Media:
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LinkedIn is one of the most important professional platforms when it comes to networking, job searching, recruiting or business purposes. There are more than 65 Million business professionals on LinkedIn. So far I have not used it very much, so I want to learn today together how we can use LinkedIn more efficiently in order to advance professionally. The first step is to create a professional profile on LinkedIn, where people can find out more about your curriculum vitae. If you own a company it is also useful to create a LinkedIn company page. This page will be automatically linked to your profile resume.
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Twitter is a less used social media channel in Europe, but I recently discovered some really interesting tools you can use to develop your business. For this reason, I decided to write this article about how to use Twitter, how to build your business network through it and how to communicate with your followers.
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Facebook is a great social platform to socialize with friends and family but also for business purposes. You can easily post photos, videos, articles or status within seconds and give others an insight what you do at the moment and how you feel.
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Video content is the future of online marketing. But many of us fear to expose themselves through video, because they think that their videos are not good enough to go online on the Web. A good start can be Youtube, because it offers you the possibility to expose self-produced videos, that can vary from casual homestyle to super professional high quality.
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Recently I had a look at the comments of my blog and discovered that there are many questions referring to the plugins I am using or the plugins I would recommend for a fully functioning website. For this reason, I thought that it makes sense to dedicate a short post on this topic.
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There are two possibilities to categorize behavior: on one extreme there is the aggressive behavior and on the other the passive behavior. In the middle of the two poles, you find the assertive behavior, in which you express your desires and claim your right without disadvantaging the other part.
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This is a Guest Post written by Mia Clarke.
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