Corporate Mental Health & Performance
Men and women differ in many ways: what they prefer, how they behave and even how they understand things. So I assume that there is also a difference in how they use social media channels and which ones they prefer. According to a study conducted by Microsoft men and women use social media for the same scope but showing different behaviors. So in this article, I want to juxtapose these differences by using the following chart:
A few days ago, I discovered again, how much we depend on Social Media – Facebook and Instagram failed to load the pictures people posted there, and the platforms looked quite wired, people started to blame themselves for not uploading pictures correctly, or for their weak internet connections. Finally, there came information that there is a problem with both platforms. It felt quite strange to leave Facebook and Instagram aside and find something else to do. Maybe this is the right sign, to make us aware that we need to take a break and detach us from Social Media. Moreover, because this is holiday time and we need to re-learn to enjoy what surrounds us at a certain moment and to spend nice time with dear people instead of checking curiously what is new in our accounts.
According to the automation software, buffer Facebook still keeps the lead on the most popular Social Media Sites in 2019. Many businesses focus to target their audience through Facebook Ads, but there are still possibilities to reach out to your tribe through other strategies which cost no penny. For those of you, who have a small budget and or want to test the market without investing too much money, here I have prepared for you the strategies you can use on Facebook to promote your business:
Social Media is nowadays an important source to market your products on. It offers a great possibility to present your business and to engage with clients. Nevertheless, you may have recognized that managing social media channels costs you a lot of time and energy. It is difficult to be active on many social media platforms simultaneously and to be able to focus on the development of your products. Therefore I recommend having fixed times (twice a day) in which you check your social media platforms and answer to questions and to use tools, which can help you to automate predefined posts on certain times of the day. I will present you in this article 8 tools that make your life easier on Social Media:
LinkedIn is one of the most important professional platforms when it comes to networking, job searching, recruiting or business purposes. There are more than 65 Million business professionals on LinkedIn. So far I have not used it very much, so I want to learn today together how we can use LinkedIn more efficiently in order to advance professionally. The first step is to create a professional profile on LinkedIn, where people can find out more about your curriculum vitae. If you own a company it is also useful to create a LinkedIn company page. This page will be automatically linked to your profile resume.
Recently, I have discovered that there is a new trend in the use of social media. One TV interview has revealed to me that children use nowadays social media to understand the material presented in school more efficiently – social media offers them the possibility to rewatch videos on Youtube for so many times until they understand everything, or they can ask other students in groups questions. Even for online course creators, the connection with social media is useful because in that way they can keep in contact with their students and respond to questions or deliver supplementary material to their course.
Twitter is a less used social media channel in Europe, but I recently discovered some really interesting tools you can use to develop your business. For this reason, I decided to write this article about how to use Twitter, how to build your business network through it and how to communicate with your followers.
Facebook is a great social platform to socialize with friends and family but also for business purposes. You can easily post photos, videos, articles or status within seconds and give others an insight what you do at the moment and how you feel.
